CHALLENGE

Cramer Sports Medicine, a trusted name since 1918, needed to revamp their sales and trade show materials to stand out against the competition while maintaining their focus on trusted athletic products.

PROCESS

Blending their long-standing tradition with modern, bold design a comprehensive refresh of Cramer’s product catalog, sales materials, advertisements, and trade show booth was created. The new materials emphasized durability and innovation, designed to resonate strongly with their audience.

RESULTS

The revamped materials generated significant excitement, leading to increased inquiries and sales. The refreshed look reinforced Cramer’s position as a leading provider of athletic gear, making a strong impact on distributors and consumers alike.